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  • The value of the Eden Park brand

    The value of the Eden Park brand

    Eden Park is not only the name of our national stadium, it is a globally recognised, locally treasured and nationally significant brand. Built over more than 125 years, it’s a brand that carries history, reputation, memory and trust with equity that has real value. Travel internationally, and the Eden Park name often opens a conversation.…

  • Why G9 is more than stadium golf

    Why G9 is more than stadium golf

    A meticulously designed 11-hole golf course, complete with a bunker, set across our hallowed turf is not something most people would typically associate with Eden Park. But from today, that’s exactly what we’ve got. With tee boxes positioned around the stadium and players hitting approach shots towards custom-built greens on the pitch, G9 is part…

  • Foundation Agreement supports Eden Park’s future and greater economic value for Auckland

    Foundation Agreement supports Eden Park’s future and greater economic value for Auckland

    Eden Park Trust has welcomed the signing of the Foundation Agreement as an important step forward for the future of Auckland’s stadium network, supporting greater utilisation of New Zealand’s national stadium and the economic, social and cultural value it delivers. Signed by Auckland Council, the Crown, Eden Park Trust, Auckland Cricket and Auckland Rugby, the…

  • Why screens, and screen networks, matter in a modern stadium

    Why screens, and screen networks, matter in a modern stadium

    Most people go to a stadium to watch the action on the field or on the stage, and while that may be the main reason they are there, in a modern stadium, the overall experience is shaped by much more than that. When they’re at a large stadium like Eden Park, screens are generally one…

  • What it means to see Eden Park recognised in law as New Zealand’s national stadium

    What it means to see Eden Park recognised in law as New Zealand’s national stadium

    In just a few days, on 10 April, the Resource Management (Auckland Unitary Plan Modification (Eden Park)) Regulations 2026 will come into force. These changes are transformational for our operating model, enabling us to operate like a modern, world-class stadium. But the legislation does more than that. It states in black and white in New…

  • More Than a Busy Weekend at Eden Park: Why Diversity of Content Matters

    More Than a Busy Weekend at Eden Park: Why Diversity of Content Matters

    Last weekend was one of the busiest we have had at Eden Park for some time, but what made it especially significant was not just the number of events; it was the diversity of those events. Across four days, we hosted five events: This was not four days of the same sport or of the…

  • Tottenham Hotspur and Auckland FC to headline 2026 New Zealand International Football Festival in Auckland

    Tottenham Hotspur and Auckland FC to headline 2026 New Zealand International Football Festival in Auckland

    Auckland is set to host some of world football’s biggest stars this winter with the announcement of the New Zealand International Football Festival, bringing global football to Aotearoa at Eden Park, proudly supported by the New Zealand Government’s Events Attraction Package and Auckland Council Events. The festival will feature a blockbuster match, kicking off with…

  • Kennards Hire renews Icon Partnership with Eden Park

    Kennards Hire renews Icon Partnership with Eden Park

    Kennards Hire is proud to announce it will continue as Icon Partner of Eden Park, New Zealand’s most premier stadium, for a further two years, extending a highly successful partnership that began in 2016. Over the past decade, the relationship between Kennards Hire and Eden Park has grown into a true partnership built on shared…

  • Eden Park Turf Team named finalists in global stadium awards

    Eden Park Turf Team named finalists in global stadium awards

    Led by Turf Manager Blair Christiansen, the Eden Park Turf Team has been named a finalist in TheStadiumBusiness Awards 2026, with the team shortlisted in the Unsung Hero Award category. Established in 2010, TheStadiumBusiness Awards recognise leadership, innovation and achievement in the delivery, operation and management of sports facilities globally. Eden Park is the only…

  • Sir Michael Jones statue to remain at Eden Park

    Sir Michael Jones statue to remain at Eden Park

    Eden Park is delighted to confirm that the Sir Michael Jones statue will remain at New Zealand’s national stadium, made possible by a contribution from Coca-Cola in New Zealand through its partnership with Eden Park. The statue holds a special place in the history of Eden Park and rugby in New Zealand. Created by Natalie…

  • Why trust at work matters now more than ever

    Why trust at work matters now more than ever

    Today I joined a panel discussion at the launch of the 2026 Acumen Edelman Trust Barometer, which reinforced something I strongly believe: trust does not just happen. It must be built deliberately. One of the discussion points today was the finding that three-quarters of New Zealanders are hesitant to trust people with different values, beliefs…

  • Why major events matter far beyond event day

    Why major events matter far beyond event day

    Recent major event announcements, including Robbie Williams, Guns N’ Roses and State of Origin, are significant in their own right. They will bring fans together, create memorable moments and generate real excitement. But they also point to something much bigger. They remind us that major events are not simply dates on a calendar. They are…